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March 1, 2025
US Sponsored Content Spending Will Top $10 Billion in 2025, Earlier Than We Previously Predicted (billions in US sponsored content spending, current vs. previous forecast, 2021-2025)
Note
US-based creators can generate revenues from audiences or brands located inside or outside of the US.Methodology
Estimates are based on the analysis of estimates from other research firms, consumer media consumption, company reports, and device adoption trends.Chart Title
US Sponsored Content Spending Will Top $10 Billion in 2025, Earlier Than We Previously Predicted (billions in US sponsored content spending, current vs. previous forecast, 2021-2025)Publication Date
March 1, 2025