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June 27, 2024

Device Access of Children vs. Total Adults Worldwide, Dec 2023 (% of respondents in each group)

Device Access of Children vs. Total Adults Worldwide, Dec 2023 (% of respondents in each group)

Methodology

Data is from the June 2024 Razorfish report titled "Gen Alpha: Unpacking the Most Diverse and Globally Interconnected Generation" conducted by GWI. 3,474 children ages 9-13 and their parents ages 22-61 in 9 countries worldwide were surveyed online during November-December 2023. The countries surveyed were Argentina, Australia, Brazil, France, Malaysia, Saudi Arabia, United Arab Emirates, the UK, and the US.