Alert

Upgrade to PRO+

PRO+ subscribers get unlimited access to EMARKETER charts and data. Utilize our vast library of charts to validate strategic ideas and establish thought leadership via internal and external presentations.

Upgrade to PRO+

PRO+ subscribers get unlimited access to EMARKETER charts and data. Utilize our vast library of charts to validate strategic ideas and establish thought leadership via internal and external presentations.

CheckRequest successfully sent

Thank you. A member of our team will reach out shortly.

If you need immediate assistance, email us at sales@emarketer.com
May 30, 2024

Monthly Automotive Subscription Features and Services US Adults Are Willing to Pay For, April 2024 (% of respondents)

Monthly Automotive Subscription Features and Services US Adults Are Willing to Pay For, April 2024 (% of respondents)

Note

Respondents were asked, "Many automakers are contemplating offering additional features and services for their automobiles on a subscription basis. How likely would you be willing to pay a monthly subscription fee for the following specific features, if offered?"

Methodology

Data is from the May 2024 KPMG "KPMG American Perspectives Survey." 1,100 US adults ages 18+ were surveyed online during April 9-22, 2024.