Alert
Upgrade to PRO+
PRO+ subscribers get unlimited access to EMARKETER charts and data. Utilize our vast library of charts to validate strategic ideas and establish thought leadership via internal and external presentations.
Upgrade to PRO+
PRO+ subscribers get unlimited access to EMARKETER charts and data. Utilize our vast library of charts to validate strategic ideas and establish thought leadership via internal and external presentations.
Request successfully sent
Thank you. A member of our team will reach out shortly.
If you need immediate assistance, email us at sales@emarketer.com
April 20, 2023
Streaming Platforms to Which US Brand/Advertising Professionals Are Allocating Upfront Spending, March 2023 (% of respondents)
Featured In
Comcast posts steep Peacock losses, but user growth is way upWhile Peacock tried to woo advertisers at NewFronts, the writers strike filled the street outsideParamount’s future is uncertain as streaming losses widenAlmost half of YouTube viewership happens on TV screensThe AMPTP steps up strike negotiations as Upfronts and the fall TV season near an endWarner Bros. Discovery says Hollywood strikes will cost it $500MSAG-AFTRA will continue striking after negotiations with studios broke downChart Title
Streaming Platforms to Which US Brand/Advertising Professionals Are Allocating Upfront Spending, March 2023 (% of respondents)Publication Date
April 20, 2023
Sources
Source information is only available to PRO subscribers.