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October 19, 2022

Digital vs. In-Store Share of Holiday Shopping According to US Internet Users, Sep 2022 (% of total budget)

Digital vs. In-Store Share of Holiday Shopping According to US Internet Users, Sep 2022 (% of total budget)

Methodology

Data is from an October 2022 "2022 Deloitte Holiday Retail Survey." During September 6-14, 2022, 4,986 US internet users were surveyed online. The survey has a margin of error of +/-1-2 percentage points for the entire sample.