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July 1, 2022
US TikTok Social Buyers, 2020-2026 (millions, % change, and % of US TikTok users)
Note
Social networks are sites where the primary activities involve creating a profile and interacting with a network of contacts by sharing status updates, comments, photos or other content.Methodology
Estimates are based on the analysis of survey and traffic data from other research firms, historical consumer adoption trends, company releases, and demographic adoption trends.Featured In
Analyst Take: Revisiting Insider Intelligence’s 2022 retail trends amid the era of uncertaintyTikTok’s getting even more shoppableSocial Commerce Forecast 2022Why is TikTok looking to build out US fulfillment centers? Why brands should be paying attention to livestreaming right nowIndia cracks down on influencer scams with new disclosure rulesChinese Ecommerce in the USSources
Chart Title
US TikTok Social Buyers, 2020-2026 (millions, % change, and % of US TikTok users)Publication Date
July 1, 2022