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July 20, 2022

US Social Commerce Buyers, 2019-2025 (millions, % change, and % of US social network users)

US Social Commerce Buyers, 2019-2025 (millions, % change, and % of US social network users)

Note

Social networks are sites where the primary activities involve creating a profile and interacting with a network of contacts by sharing status updates, comments, photos or other content.

Methodology

Estimates are based on the analysis of data from other research firms and government agencies, historical trends, reported and estimated revenues from major online retailers and social network companies, consumer online buying trends and macro-level economic conditions.

Featured In

Social commerce buying is easy, but returning poses difficultiesSocial Commerce Forecast 2022Social commerce to surpass 100 million US buyersSocial Media Update Q3 2022Social Commerce and the Path to Purchase

Sources

eMarketer

Chart Title

US Social Commerce Buyers, 2019-2025 (millions, % change, and % of US social network users)

Publication Date

July 20, 2022

Sources

eMarketer

Featured In

Social commerce buying is easy, but returning poses difficultiesSocial Commerce Forecast 2022Social commerce to surpass 100 million US buyersSocial Media Update Q3 2022Social Commerce and the Path to Purchase
Topics
Digital Shoppers & BuyersSocial CommerceRetail Ecommerce SalesUnited States