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September 1, 2021

US Digital Video Viewers, by Race/Ethnicity, 2022 (% of population in each group)

US Digital Video Viewers, by Race/Ethnicity, 2022 (% of population in each group)

Methodology

Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies, sales projections, historical trends, company-specific data, and demographic and socioeconomic factors.