Alert

Upgrade to PRO+

PRO+ subscribers get unlimited access to EMARKETER charts and data. Utilize our vast library of charts to validate strategic ideas and establish thought leadership via internal and external presentations.

Upgrade to PRO+

PRO+ subscribers get unlimited access to EMARKETER charts and data. Utilize our vast library of charts to validate strategic ideas and establish thought leadership via internal and external presentations.

CheckRequest successfully sent

Thank you. A member of our team will reach out shortly.

If you need immediate assistance, email us at sales@emarketer.com
April 19, 2021

Digital Channels that Will Benefit from Ad Dollars Shifting Away from Traditional TV According to US Agency/Marketing Professionals, Feb 2021 (% of respondents)

Digital Channels that Will Benefit from Ad Dollars Shifting Away from Traditional TV According to US Agency/Marketing Professionals, Feb 2021 (% of respondents)

Methodology

Data is from the April 2021 Pixability "YouTube & Connected TV Media Agency Survey." 177 US-based media agencies were surveyed online during February 2021. All respondents are currently involved in executing YouTube and connected TV campaigns for clients.