February 10, 2021

Top Customer Engagement Priorities in 2021 According to US B2C Marketers, Jan 2021 (% of respondents)


Respondents were asked, "What are your top customer engagement priorities in 2021?"


Data is from the February 2021 Demand Metric report titled "State of Customer Engagement in B2C Marketing" in partnership with Mitto. 166 US B2C marketers were surveyed during December 26, 2020-January 9, 2021. Respondents were at companies with more than 1,000 employees from various industries. Demand Metric is a marketing advisory firm and Mitto is global omnichannel communications provider.