Alert
October 22, 2019

What Types of Personal Information Are Internet Users Worldwide* Willing to Share in Exchange for Benefits? (% of respondents, Aug 2019)

What Types of Personal Information Are Internet Users Worldwide* Willing to Share in Exchange for Benefits? (% of respondents, Aug 2019)

Description

A global survey asked consumers what types of personal info they would be willing to share in exchange for certain benefits. The info categories include health, financial, location, browsing history, biometric and voicemail history. Potential benefits include a healthier lifestyle, saving money, ... increasing home/family safety, better efficiency/speed, financial compensation and increased personalization.More

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