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May 30, 2018
Incentives that Would Encourage US Internet Users to Join Loyalty Programs, Feb 2018 (% of respondents)
Note
Respondents were asked, "Thinking about the loyalty programs you have joined, or have not joined, what type of incentive(s) encouraged you, or would encourage you, to join a loyalty program?" Data was provided to eMarketer by Blackhawk Network.Methodology
Data is from a May 2018 Hawk Incentives study conducted by Leger. 1,500 US internet users ages 18+ were surveyed during February 5-15, 2018. Respondents were part of Leger's online panel of 400,000 members. The margin of error for the study was +/-2.5 percentage points, 19 times out of 20. Hawk Incentives is a rewards and incentives provider. Blackhawk Network is the parent company of Hawk Incentives.Chart Title
Incentives that Would Encourage US Internet Users to Join Loyalty Programs, Feb 2018 (% of respondents)Publication Date
May 30, 2018